Senior Demand Generation Strategist (Remote Canada)
Core
Manage performance marketing for up to seven SMB clients, driving results across Paid Media, SEO, and CRO channels.
Role type
Senior individual contributor demand generation strategist
Builds
Client-specific performance marketing campaigns and strategies
Domain
B2B SaaS marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Paid Media strategy, SEO strategy, CRO (Conversion Rate Optimization), client relationship management, project management, marketing strategy execution
Preferred skills
SaaS marketplace experience, agency-side marketing background, AI and automation knowledge
Responsibilities
Own success of SMB clients across channels, handle client relationships with confidence, project manage and organize accounts, build relationships with client points of contact, execute performance marketing campaigns, pitch strategy to clients