Content Strategist
Core
Client-facing role developing and executing high-impact content and SEO strategies for enterprise B2B clients to drive measurable marketing outcomes.
Role type
Senior Content Strategist (B2B SaaS/Technology)
Builds
Tailored content and SEO strategies, creative briefs, and content campaigns for B2B technology and SaaS clients.
Domain
Digital Marketing, SEO, B2B Technology, SaaS
Deliverable
product features
Required skills
SEO strategy, content strategy, keyword research, on-page optimization, link building, data analysis, project management, client relationship management, strategic consulting
Preferred skills
Experience with emerging marketing technologies, AI and automation, account growth strategies
Technologies
Google Analytics, Google Search Console, SEMRush, Ahrefs, Screaming Frog, Asana, Zoom, Slack
Responsibilities
Develop customized content and SEO strategies aligned with client business objectives; Create creative briefs and compelling content campaigns informed by competitor research; Use data from analytics and SEO platforms to establish measurable goals and optimize strategies; Manage execution of strategic plans by delegating tasks and coordinating with internal specialists; Partner with writers, designers, and stakeholders to ensure on-time delivery; Serve as primary interface between clients and internal teams; Report regularly on strategy performance through client meetings and presentations; Identify opportunities for account growth including upsells and cross-sells.