Director, SEO
Core
Lead end-to-end SEO and Answer Engine Optimization (AEO) strategy for Gartner's digital ecosystem, driving organic growth and visibility across traditional and AI-driven search platforms.
Role type
Senior IC Director, SEO & AEO
Builds
Gartner's search visibility, organic traffic, and pipeline growth across the enterprise digital ecosystem.
Domain
Enterprise B2B Marketing / Search Engine Optimization / AI-driven Discovery
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Enterprise SEO strategy, AEO/GEO optimization, technical SEO, team leadership, analytics framework design, stakeholder influence, site architecture, structured data
Preferred skills
AI search behavior analysis, conversational search optimization, entity-based discovery, experimentation frameworks
Technologies
BrightEdge, Ahrefs, STAT, Google Search Console, GA4
Responsibilities
Lead and scale a high-performing SEO/AEO team; define and execute SEO/AEO strategy aligned with business growth; optimize for AI-driven discovery and evolving search behaviors; build enterprise-wide SEO processes and governance; drive cross-functional initiatives for site migrations and architecture improvements; own measurement strategy and deliver executive-level insights.
Seniority
Director, hands-on leadership