Head of Business Development (Agency)
Core
Build and scale an agency services business from the ground up, leading revenue strategy and personally driving enterprise sales within the insurance sector for high-value managed media services.
Role type
Senior individual contributor business development leader (agency)
Builds
Agency services division (Paid Search, Paid Social, Programmatic) for enterprise insurance clients
Domain
Digital advertising / Insurance industry
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Enterprise sales, go-to-market strategy, C-suite relationship building, consultative selling, sales methodology design, market analysis, programmatic advertising knowledge, insurance ecosystem expertise, negotiation, strategic account management
Preferred skills
Experience building and leading a sales organization, launching new service lines
Technologies
Google Ads, Bing Ads, Programmatic platforms
Responsibilities
Develop and execute go-to-market strategy for agency services; Personally identify, engage, and close high-value enterprise opportunities; Build consultative relationships with C-suite executives; Evolve agency value proposition across Paid Search, Paid Social, and Programmatic services; Identify new opportunities and develop strategic accounts; Build a solution-oriented sales methodology and playbooks; Partner with leadership to define resources and capabilities for scaling; Establish processes for cross-selling and expanding services; Document sales successes to create a foundation for future hires; Help define the structure of a future agency sales organization
Seniority
Senior, hands-on IC building from scratch
