Partner Marketing Manager
Core
Own full marketing strategy and growth outcomes for Imprint's largest co-branded credit card partnerships, acting as the CMO for assigned partners to drive acquisition, activation, and retention.
Role type
Senior Partner Marketing Manager (Fintech)
Builds
Modern co-branded credit card programs for major brand partners
Domain
Financial Services / Fintech / Payments
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Growth marketing strategy, full-funnel performance optimization, paid media management, affiliate platform expertise, campaign architecture, data-driven decision making, vendor management, cross-functional leadership, stakeholder influence
Preferred skills
None stated
Technologies
Braze, Impact, AWIN
Responsibilities
Own 12-month marketing roadmaps and budget allocation for partners; Design and optimize acquisition campaigns across paid and owned channels; Diagnose funnel breakdowns and lead cross-functional fixes; Serve as senior marketing point of contact for partner executives; Manage external vendor relationships and performance; Build audience segmentation and messaging strategies
Seniority
Senior, hands-on IC