Digital Marketing Manager
Core
Manage digital campaigns across email, social media, webinars, and events to drive customer engagement and conversion.
Role type
Digital Marketing Manager
Builds
Integrated marketing campaigns, email/lifecycle programs, and event marketing initiatives
Domain
B2B SaaS (healthcare, fintech, eCommerce)
Deliverable
product features
Required skills
Campaign planning and execution, Lifecycle marketing management, Marketing automation, Data-driven optimization, Project management, Written copywriting
Preferred skills
HubSpot proficiency, Experience in healthcare/fintech/eCommerce, Familiarity with agentic AI/trust & safety, Early-stage SaaS experience
Technologies
HubSpot
Responsibilities
Plan and execute integrated marketing campaigns across multiple channels, Manage campaigns from planning through launch and optimization, Own testing and optimization activities using performance data, Build and manage email and lifecycle marketing programs, Support event marketing activities including webinars and conferences, Track key campaign metrics and communicate insights to stakeholders
Seniority
Mid-level, hands-on IC
