Senior Performance Marketing Executive
Core
Planning, executing, and optimizing performance marketing campaigns to drive specific actions and maximize ROI.
Role type
Senior Performance Marketing Executive
Builds
Digital advertising campaigns across multiple platforms
Domain
Digital Marketing / Performance Advertising
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Digital advertising platform expertise, audience research and segmentation, data analysis and interpretation, budget management, competitor analysis, strategic campaign planning
Preferred skills
Programmatic advertising experience
Technologies
Google Ads, META ads, X ads, Tik Tok ads, Google Analytics 4, Data Studio, Microsoft Excel
Responsibilities
Develop and execute performance marketing strategies, conduct audience research and segmentation, prepare performance reports and summaries, optimize campaign performance through data analysis, manage advertising budgets, conduct competitor analysis
Seniority
Senior, hands-on IC
