Performance Marketing Specialist, Paid Search & Media
Core
Lead Google programs and run paid media across Search, YouTube, Display, DOOH, and LLMs to build pipeline for ecommerce and retail leaders.
Role type
Senior Performance Marketing Specialist (Paid Search & Media)
Builds
Paid media campaigns and pipeline for Constructor's search and discovery platform
Domain
Ecommerce / Retail / B2B SaaS
Required skills
Google Ads (Search/YouTube/Display/DOOH/LLMs), keyword strategy, audience targeting, budget pacing, conversion tracking (pixels/UTMs), QA, structured testing, reporting
Preferred skills
B2B SaaS experience, YouTube/Display/DOOH/LLM placements, EMEA localization, first- and third-party data audience building, Hubspot/6sense/Dreamdata/Asana/Salesforce
Technologies
Google Ads, Asana, Hubspot, 6sense, Dreamdata, Salesforce
Responsibilities
Plan, launch, and optimize ads for Google channels; translate sales goals into campaign plans; build search campaigns end-to-end; manage budgets and pacing; run structured tests on audiences and creative; deliver weekly/monthly/quarterly reporting with recommendations
Seniority
Mid-Senior, hands-on IC