Growth and Demand Marketing Manager
Core
Build and run a demand generation engine from the ground up to generate qualified opportunities for sales in the autonomous transportation sector.
Role type
Growth and Demand Marketing Manager
Builds
Lifecycle marketing programs, lower-funnel digital campaigns, ABM programs, and thought leadership content.
Domain
Autonomous transportation / Physical AI / Logistics technology
Required skills
B2B demand generation strategy, lifecycle marketing execution, outbound prospecting, CAC analysis, ABM, content creation (white papers/webinars), AI tool deployment, SQL/BI tools
Preferred skills
Logistics/Supply chain marketing, HubSpot/Aurasell experience, SDR background
Technologies
HubSpot, Aurasell, SQL, BI tools, AI tools
Responsibilities
Develop lifecycle marketing programs and nurture tracks; drive MQLs to sales opportunities; prospect and qualify senior logistics decision makers; track and optimize CAC by channel; manage lower-funnel paid search/social and retargeting campaigns; write thought leadership content.
Seniority
Mid-Senior, hands-on IC