Regional Marketing Manager (LATAM)
Core
Execute integrated marketing campaigns and orchestrate multichannel strategies to drive pipeline and support business goals for midsize and large organizations in the LATAM region.
Role type
Regional Marketing Manager
Builds
Integrated marketing programs, multichannel campaigns, and account-based strategies
Domain
B2B SaaS / AI CRM
Deliverable
product features
Required skills
B2B marketing campaign orchestration, multichannel strategy execution, account-based marketing, cross-functional collaboration, data analysis for campaign optimization, lead generation, pipeline management
Preferred skills
Experience with 3rd party agencies, virtual and in-person event management, external exhibition coordination
Technologies
Digital marketing platforms, social media tools, email marketing systems, web analytics tools
Responsibilities
Plan, create, and execute high-performing marketing programs; Support and align with sales team priorities to drive pipeline; Orchestrate multichannel campaigns leveraging digital, social media, web, and events; Plan and deliver complex marketing initiatives with cross-functional collaboration; Track and analyze campaign performance to provide insights and recommendations
Seniority
Mid-level, hands-on IC
