Marketing Director, Service Solutions
Core
Lead global marketing strategy for Johnson Controls' Service offerings, driving persona development, buyer journey mapping, and value proposition creation to support revenue growth.
Role type
Director, Global Marketing Strategy (Service Solutions)
Builds
Global marketing programs, thought leadership content, sales enablement tools, and campaign strategies for HVAC, Controls, Fire Detection, and lifecycle solutions.
Domain
Industrial services, thermal management, building systems, energy efficiency
Deliverable
product features
Required skills
Global marketing strategy, persona development, buyer journey mapping, value proposition creation, competitive positioning, thought leadership, content strategy, campaign development, sales enablement, budget management, performance analytics, AI tool leverage
Preferred skills
Experience in commercial services or industrial sectors, people leadership, cross-functional collaboration, innovation in marketing
Technologies
AI tools for marketing deliverables
Responsibilities
Drive global persona development and buyer journey mapping; Develop enterprise-level value proposition frameworks; Create industry-specific messaging architectures; Lead global thought leadership and content strategy; Build subject matter expert networks; Execute breakthrough global campaign strategies; Partner with service portfolio leaders to support growth; Create sales enablement tools; Lead launch communications for new service offerings; Manage budgets and performance metrics
Seniority
Director, hands-on leadership