Automotive Consultant
Core
Trusted business advisor helping automotive dealerships grow market share, increase showroom traffic, generate leads, and sell more vehicles using iHeartMedia's audio and digital marketing stack.
Role type
Senior Automotive Marketing Consultant (IC)
Builds
Integrated automotive marketing campaigns (radio, streaming, CTV, social, influencer) and proprietary audience targeting solutions for dealerships
Domain
Automotive retail + Media/Advertising
Deliverable
product features
Required skills
Automotive dealership business knowledge, consultative selling, strategic marketing planning, relationship building with dealer executives, data-driven business analysis, ROI reporting
Preferred skills
Experience in automotive retail operations, knowledge of fixed operations growth, familiarity with digital media ecosystems
Technologies
Broadcast Radio, Streaming Audio, Podcasts, Connected TV (CTV), OTT Video, Social Media Solutions, Display Advertising, Influencer Marketing, Proprietary Automotive Audience Targeting, Automotive Attribution & Matchback Reporting
Responsibilities
Develop and grow relationships through in-person dealership visits and networking; Conduct discovery meetings to understand dealership objectives and competitive pressures; Create customized marketing strategies to drive awareness, traffic, leads, and sales; Leverage iHeartMedia's comprehensive automotive marketing stack and proprietary research resources; Present creative marketing ideas and deliver compelling business presentations with performance reporting; Conduct ongoing business reviews to demonstrate results and future growth opportunities; Consistently exceed revenue goals through consultative selling.