Manager, Programmatic Partnerships
Core
Maintains key platform and channel partnerships to support DOOH RTB products and accelerate Go-to-Market strategy.
Role type
Manager, Programmatic Partnerships
Builds
DOOH RTB product offerings and automated ecosystem solutions
Domain
Digital Out-of-Home (DOOH) advertising and Programmatic Ad Tech
Required skills
Business development, Digital partnership management, Pipeline management, Contract negotiation, GTM development, Ad tech domain knowledge (DSP/SSP/DMP), DOOH SSP expertise, Ad serving principles, Analytics, Retail media, Connected TV, Data & privacy, Ad campaign metrics, Project management tools (JIRA, Confluence, Asana, Salesforce)
Preferred skills
Advanced degree, Experience with specific DOOH SSPs (Vistar Media, Broadsign, Place Exchange, VIOOH), Omnichannel DSP experience (DV360, The Trade Desk, Yahoo)
Responsibilities
Cultivate and lead engagement with key pDOOH DSP and SSP partners, Identify and develop partnerships in new territories, Conduct market research to assess programmatic opportunities, Act as subject matter expert on partner capabilities, Liaise between Sales, Account Management, Marketing, and Product teams, Support Sales and Account Management in partner engagement, Work with Product and Account Management to optimize partner yield, Develop Go-to-Market strategies with GM and Product Marketing
Seniority
Manager, strategic partnership leadership