Market Development Lead, Gainesville
Core
Drive market growth and development by partnering with Independent Distributor Partners (IDPs) and retail outlets to increase market share and sales.
Role type
Market Development Lead (Sales/CPG)
Builds
Sales plans, market share growth, retailer distribution and merchandising strategies
Domain
Consumer Packaged Goods (CPG) / Food & Beverage
Deliverable
product features
Required skills
IDP engagement, sales planning, data analysis, retailer relationship management, problem-solving, Microsoft Excel, Microsoft PowerPoint
Preferred skills
CPG sales experience, business development, route consultation
Technologies
Microsoft Office, internal sales systems
Responsibilities
Build collaborative relationships with IDPs to identify sales growth opportunities; Deliver weekly, period, and quarterly sales plans; Identify market opportunities and share insights with IDPs; Support retailer expectations by planning targets for distribution, merchandising, and promotions; Use data to identify retailer needs and performance trends; Visit key accounts to identify opportunities and apply retailer-specific knowledge.
Seniority
Mid-level, hands-on IC
