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Category Marketing Manager (m/f/d), Beverages

Manchester, GB💼 Full-time🗓 2026-07-20 → 2026-09-26

Core

Lead category portfolio strategy and execution for B2B ingredients in the beverages sector, driving growth and sales enablement across regions.

Role type

Category Marketing Manager

Builds

Global and regional category plans, sales enablement assets, and account strategies for B2B ingredient customers.

Domain

FMCG / Food & Beverage / B2B Ingredients

Deliverable

product features

Required skills

strategic marketing, go-to-market execution, financial/category analysis, market intelligence, account planning, demand generation, sales enablement, project management

Preferred skills

postgraduate marketing qualification, SFDC proficiency, deep ingredient knowledge

Technologies

SFDC

Responsibilities

Develop global and regional category strategies; Analyze category profitability and guide budget planning; Engage with key customers to convert sales opportunities; Lead cross-functional teams to implement growth plans; Generate market and competitor intelligence; Coordinate new product launches and value propositions.

Seniority

Mid-Senior, hands-on IC

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