Senior Field Marketing Manager
Core
Lead end-to-end field marketing and event strategy for Clio in Spain to drive brand awareness, demand generation, and pipeline growth within the legal technology sector.
Role type
Senior Field Marketing Manager (EMEA)
Builds
Clio's owned event programs, third-party event activations, and strategic buyer partnerships in the Spanish legal market.
Domain
Legal Technology (SaaS) / Field Marketing
Deliverable
product features
Required skills
Field marketing strategy, event planning and execution, demand generation, partnership development, budget management, cross-functional collaboration, market intelligence analysis, brand storytelling, stakeholder management
Preferred skills
Experience in emerging markets, legal industry knowledge, bilingual Spanish/English proficiency, agency management
Technologies
Salesforce, Looker
Responsibilities
Define and execute Spain-specific field marketing and events strategy; Plan and manage multi-channel campaigns combining field events, webinars, and digital engagement; Build and execute brand-led programs to grow reputation among legal professionals; Lead end-to-end strategy for Clio's owned events and third-party event sponsorships; Identify and develop strategic buyer partnerships with legal associations and technology partners; Track and report on campaign performance and regional marketing results.
Seniority
Senior, hands-on IC