Digital Sales Strategist
Core
Develop and execute digital media strategies to generate revenue for assigned accounts by coordinating sales, production, and campaign performance.
Role type
Digital Sales Strategist
Builds
Digital media campaigns (SEM, Display, Video, OTT, Social) for advertisers
Domain
Media Sales & Digital Marketing
Required skills
Digital media strategy, SEM, SEO, Social media marketing, Display advertising, Video/OTT marketing, Mobile marketing, Addressable solutions, Email marketing, Campaign performance optimization, KPI evaluation, Order entry management, Creative coordination, Analytics reporting
Preferred skills
Google Analytics, Wide Orbit, Monarch, ComScore, Nielsen, IAB/Google AdWords certification, Automotive digital marketing, Database marketing, Design software
Technologies
Google Analytics, Wide Orbit, Monarch, ComScore, Nielsen, Microsoft Office Suite
Responsibilities
Generate digital revenue with sales management and account executives, Develop media strategies for assigned accounts, Evaluate KPIs and optimize campaign performance, Manage digital order entry and updates, Liaise between sales and production teams for creative development, Assist with training, campaign monitoring, and reporting
Seniority
Individual Contributor
