Sales Account Executive
Core
Generate advertising revenue by selling digital and television advertising to local businesses and established clients.
Role type
Sales Account Executive
Builds
Advertising revenue and client relationships
Domain
Media and Advertising
Deliverable
product features
Required skills
Sales strategy, client relationship management, sales presentations, advertising platform knowledge, advertising scheduling, go-to-market strategy execution
Preferred skills
Experience in media sales, knowledge of emerging ad tech tactics
Technologies
Broadcast Television, Digital, OTT/CTV, Search, Social
Responsibilities
Call on established clients and cold-call new prospects, build agency relationships, prepare and deliver sales presentations, explain advertising benefits, provide rate information, develop advertising schedules, work with station personnel to place ads, execute digital forward go-to-market strategies
Seniority
Entry-level to Mid-level, hands-on IC
