Digital Account Executive
Core
Help local businesses and regional agencies connect with consumers through integrated advertising solutions spanning broadcast TV, streaming, CTV, digital, and social media.
Role type
Account Executive (Consultative Sales)
Builds
Integrated advertising campaigns and client relationships
Domain
Local Media & Digital Advertising
Deliverable
client delivery
Required skills
consultative selling, prospecting, negotiation, closing, strategic marketing planning, revenue forecasting
Preferred skills
knowledge of digital/video advertising strategies, familiarity with Google Analytics/Ad Manager/CRM, understanding of programmatic display and audience targeting
Technologies
Google Analytics, Google Ad Manager, CRM platforms
Responsibilities
Prospect and secure new advertising partnerships with local businesses and agencies; Consult with business owners to develop strategic marketing recommendations; Sell a portfolio of solutions including broadcast TV, CTV, OTT, programmatic display, and social media advertising; Achieve and exceed revenue goals and forecast sales activity
Seniority
Mid-level, hands-on IC