Strategic Account Manager
Core
Lead growth of digital and cross-platform advertising business by partnering with sales teams to develop strategic marketing solutions for local businesses.
Role type
Senior Strategic Account Manager (Sales & Marketing Strategy)
Builds
Digital and cross-platform advertising revenue and client relationships
Domain
Media & Advertising Technology
Required skills
consultative solution-based sales, digital advertising ecosystem knowledge, strategic marketing strategy development, client relationship management, business acumen, complex concept simplification, sales enablement, revenue growth strategy
Preferred skills
challenger-style consultative approach, ability to translate data/tech to business outcomes, entrepreneurial mindset, adaptability in media landscape
Technologies
digital advertising platforms, cross-platform ad tech, marketing analytics tools
Responsibilities
Partner with Account Executives to identify and close digital revenue opportunities; Develop customized marketing strategies to increase awareness and drive conversions; Coach sellers on digital strategy and objection handling; Conduct client research to uncover business needs and competitive environment; Present recommendations focused on business outcomes and ROI; Lead sales enablement by sharing industry trends and new product capabilities
Seniority
Senior, hands-on IC with strategic leadership