Account Executive
Core
Drive revenue growth by selling integrated advertising solutions across television, digital, and streaming platforms to local businesses.
Role type
Account Executive (Sales)
Builds
Integrated marketing campaigns including broadcast TV, OTT/CTV, display, social, and programmatic advertising
Domain
Local Media & Advertising
Deliverable
Product features (advertising solutions)
Required skills
New business development, consultative selling, relationship building, sales presentations, campaign performance monitoring, CRM management, multi-platform advertising knowledge
Preferred skills
Digital advertising metrics understanding, Google Analytics, Meta Ads Manager, FreeWheel, Google Ad Manager, Amazon DSP
Technologies
Google Analytics, Meta/Facebook Ads Manager, CRM platforms, FreeWheel, Google Ad Manager, Amazon DSP
Responsibilities
Prospect and secure new advertising clients, develop customized advertising strategies, prepare sales proposals, collaborate with marketing teams, monitor campaign performance, represent the station at community events
Seniority
Individual Contributor, Entry to Mid-level