Television Multi-Platform Sales Account Executive
Core
Generates advertising revenue by selling television advertising slots to agencies and prospects.
Role type
Sales Account Executive
Builds
Advertising revenue for television stations
Domain
Media / Television
Deliverable
client delivery
Required skills
cold calling, sales presentations, account management, advertising scheduling, client relationship building, media rate explanation
Preferred skills
experience in media sales, long-range objective implementation
Technologies
computers, telephones, office equipment
Responsibilities
Call on established agencies and cold-call new prospects, maintain and develop assigned accounts, prepare and deliver sales presentations, explain advertising benefits to customers, provide information on advertising rates, develop advertising schedules with clients and station personnel, work with clients and station personnel to develop advertisements
Seniority
Entry-level to Mid-level, hands-on IC