Social Media Specialist (Paid)
Core
Lead global social media strategy and paid campaigns to build brand awareness and drive commercial objectives for a premium appliance brand.
Role type
Senior Social Media Specialist (Paid)
Builds
Global paid social campaigns and content assets for premium appliances
Domain
Consumer electronics / Luxury home appliances
Deliverable
product features
Required skills
Social media strategy, Paid social campaign management, Meta Ad Manager, TikTok Ad Manager, Google Analytics, Data analysis, Content calendar management
Preferred skills
Emerging social media trends, Cross-functional collaboration, Strategic thinking
Technologies
Meta Ad Manager, TikTok Ad Manager, Google Analytics
Responsibilities
Develop and implement cohesive global social media strategy, Create and manage paid content calendars, Monitor performance and optimize campaigns using data insights, Identify emerging platform trends and opportunities
Seniority
Senior, hands-on IC