Senior Manager, CRM Product Management & Business Analysis
Core
Senior Manager supporting US-based CRM Product Owners/Directors in translating strategic priorities into structured execution for a next-generation Customer360 operating model.
Role type
Senior Manager, CRM Product Management & Business Analysis
Builds
CRM product increments, structured workstreams, and delivery-ready initiatives for US-based stakeholders.
Domain
Healthcare/Pharmaceuticals, Customer Relationship Management (CRM), Digital Transformation
Deliverable
product features
Required skills
Strategic thinking, backlog refinement, requirement documentation, stakeholder influence, process improvement, change adoption support, data-driven decision making, team mentorship, governance alignment, cross-timezone collaboration
Preferred skills
Life sciences/healthcare domain knowledge, Salesforce ecosystem familiarity, AI-supported product management approaches
Technologies
Salesforce, Veeva, Salesforce Life sciences, Salesforce Marketing Cloud, Data Cloud
Responsibilities
Partner with US Product Owners to translate strategy into delivery-ready initiatives; Convert business needs into user stories, feature requirements, and acceptance criteria; Maintain backlog health through prioritization and refinement; Bridge communication between US leadership, Hyderabad teams, and technical/commercial stakeholders; Identify workflow friction and recommend process enhancements; Support operating model maturity in governance and release readiness; Enable change adoption through release notes and stakeholder communication; Analyze data to frame decisions and inform roadmap recommendations; Mentor junior analysts and BAs; Ensure solutions meet privacy, regulatory, and compliance expectations.
Seniority
Senior Manager, hands-on IC with mentorship responsibilities