Senior Marketing Executive
Core
Drive marketing growth for Additive Manufacturing Products Group through integrated campaigns, content creation, and digital marketing across key industrial markets.
Role type
Senior B2B Marketing Executive
Builds
Marketing campaigns, technical/commercial content, sales enablement materials, and digital presence for metal additive manufacturing systems.
Domain
Industrial manufacturing / Additive Manufacturing
Deliverable
product features
Required skills
B2B marketing strategy, multi-channel campaign execution, technical content creation, copywriting, project management, marketing automation, SEO, data analysis
Preferred skills
Manufacturing/engineering industry experience, ABM expertise, CRM platform knowledge, exhibition/event coordination
Technologies
Marketo, CRM platforms, marketing automation tools
Responsibilities
Plan and deliver integrated multi-channel marketing campaigns aligned to commercial objectives; Create engaging technical and commercial content for digital, print, email, web and social channels; Support product launches and sales enablement by developing presentations, brochures, and positioning content; Coordinate exhibitions, webinars and customer events; Manage website updates, SEO, email marketing and marketing automation activity; Collaborate with global sales, regional marketing, engineering and product teams to ensure consistent messaging
Seniority
Senior, hands-on IC