Brand Manager, EMEA | Foot & Ankle
Core
Drive market share growth for Stryker's Foot & Ankle portfolio in EMEA through strategic marketing plans, campaigns, and education strategies.
Role type
Senior Brand Manager (Medical Devices)
Builds
Marketing campaigns, scalable assets, annual marketing plans, and product life cycle strategies for orthopaedic solutions.
Domain
Medical Technology / Orthopaedics / Foot & Ankle
Deliverable
product features
Required skills
Strategic planning, market analysis, stakeholder management, project management, cross-functional collaboration, data analysis, product lifecycle management, KOL development, commercialization planning.
Preferred skills
Orthopaedics domain expertise, MBA.
Technologies
Microsoft Office (Excel, Word, PowerPoint).
Responsibilities
Set annual and long-range brand/indications strategy; create and distribute scalable marketing assets and campaigns; develop trust with local marketers, sales professionals, and key customers; forecast demand and partner with supply chain; define and execute regional product life cycle; provide analysis of business performance and brand perception; lead commercialization planning for new product development; develop Key Opinion Leaders (KOLs) for the brand; create EMEA-wide customer engagement events; manage branding, messaging, positioning, and pricing.
Seniority
Senior, hands-on IC
