FreeWheel Commercial Marketing Manager (Buyer Cloud)
Core
Lead sales enablement and marketing for Buyer Cloud, FreeWheel's advanced enterprise DSP, creating positioning, narratives, and content to drive adoption among agencies and partners.
Role type
Senior Product Marketing Manager (AdTech/DSP)
Builds
Buyer Cloud (Enterprise DSP)
Domain
AdTech / Programmatic Advertising
Deliverable
product features
Required skills
B2B product marketing, sales enablement, DSP ecosystem knowledge, go-to-market strategy, thought leadership content creation, cross-functional partnership, project management
Preferred skills
CTV experience, programmatic buying workflows, agency buying processes, market intelligence analysis
Technologies
DSPs, SSPs, ad exchanges, trading desks, CTV, programmatic advertising, AI
Responsibilities
Develop differentiated positioning and compelling narratives for Buyer Cloud; Build and maintain sales materials (pitch decks, one-sheets, case studies); Create vertical-specific content for client segments; Partner cross-functionally to equip commercial teams; Produce thought leadership content (blogs, reports, customer stories); Translate complex industry topics (CTV, identity, AI) into buyer-focused content; Support product launches and industry events; Monitor industry trends and competitive developments; Collaborate on launch plans and adoption strategies.
Seniority
Senior, hands-on IC