Programmatic Account Director
Core
Drive new programmatic advertising revenue across the West Coast by building strategic relationships with agencies, brands, and demand partners to deliver innovative media solutions.
Role type
Senior Account Director (Programmatic Sales)
Builds
Premium video advertising campaigns across linear and digital screens for local, regional, and national brands.
Domain
Digital Advertising / Programmatic Media Buying
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Programmatic advertising expertise, executive-level relationship building, revenue growth strategy, demand-side platform (DSP) knowledge, supply-side platform (SSP) knowledge, Ad Serving technology familiarity, RFP preparation, cross-functional collaboration
Preferred skills
West Coast market knowledge, advanced data analytics, premium video content strategy
Technologies
DSPs, SSPs, Ad Serving technologies
Responsibilities
Prospect, sell, and drive revenue growth for the book-of-business; develop and execute a West Coast programmatic sales strategy; serve as an escalation point for key customer issues regarding pricing and commercial agreements; provide feedback on new product additions and existing product definition; respond to RFPs and prepare customized proposals; maintain up-to-date customer and prospect records; develop relationships with executive stakeholders at key accounts.
Seniority
Senior, hands-on IC with strategic leadership
