Account Director, Marketplace Demand - Comcast Advertising
Core
Drive incremental revenue and programmatic spend growth for FreeWheel publishers by executing marketplace deals and optimizing inventory monetization strategies.
Role type
Senior Account Director, Marketplace Demand
Builds
Programmatic deals and inventory monetization packages for publishers
Domain
AdTech / Digital Media / Programmatic Advertising
Required skills
Programmatic advertising expertise, Account management, Revenue growth strategy, Stakeholder management, Data analysis (CPM, eCPM, fill rates), Deal execution
Preferred skills
Experience with agencies, DSPs, SSPs, Private Marketplaces (PMPs), Deal IDs
Technologies
DSPs, SSPs, Programmatic platforms
Responsibilities
Develop account strategies to boost programmatic spend, Execute and monitor programmatic deals, Analyze performance metrics to provide actionable insights, Build relationships with buy-side clients and partners
Seniority
Senior, hands-on IC