Account Director, Marketplace Demand - Comcast Advertising
Core
Drive incremental revenue and programmatic spend growth for FreeWheel publishers by managing marketplace inventory and executing deals for UK & Northern Europe buyers.
Role type
Account Director, Marketplace Demand
Builds
Programmatic advertising deals and inventory monetization strategies for publishers
Domain
AdTech / Digital Media / Programmatic Advertising
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
programmatic advertising expertise, account management, revenue growth strategy, stakeholder management, data analysis (CPM, eCPM, fill rates), deal execution
Preferred skills
experience with agencies, DSPs, SSPs, private marketplaces (PMPs), deal IDs
Technologies
DSPs, SSPs, PMPs, Deal IDs
Responsibilities
Develop strategies to boost programmatic spend on Freewheel marketplaces, plan and execute programmatic deals, analyze performance metrics to provide actionable insights, act as main point of contact for Marketplace buyers
Seniority
Senior, hands-on IC
