Director, HPV Global Vaccines Marketing, HCC Strategy & Activation
Core
Lead global healthcare consumer (HCC) strategy and activation for adolescent and adult HPV vaccine markets, driving adoption across the vaccine funnel.
Role type
Senior Director, Global Vaccines Marketing
Builds
Global HCC strategy, omnichannel activation campaigns, and master brand initiatives for HPV vaccines
Domain
Biopharmaceuticals / Vaccines
Deliverable
product features
Required skills
Global brand marketing, HCC strategy, agency management, market development, data-driven decision making, cross-functional leadership
Preferred skills
Vaccines commercial experience, new market/channel development, digital consumer engagement analytics
Technologies
Digital platforms, analytics tools
Responsibilities
Lead HCC strategy evolution and activation across priority cohorts; Manage global master brand campaigns and influencer platforms; Direct creative and media agency workflows; Partner with HCP strategy leads for channel alignment
Seniority
Senior, hands-on IC with strategic leadership