Vice President of Marketing
Core
Lead strategy, shape investment, and drive customer growth for North America's largest direct marketing program across 45,000+ products via catalog, digital, and email channels.
Role type
VP of Marketing (Strategy & Organization Leadership)
Builds
Integrated marketing campaigns, customer databases, and analytics-driven growth strategies
Domain
Industrial distribution, eCommerce, direct marketing
Required skills
Strategic planning, team leadership, data analytics, vendor contract negotiation, budget management, cross-functional partnership
Preferred skills
Large-scale print marketing, catalog program leadership, customer segmentation, database marketing
Technologies
Customer databases, analytics tools, email platforms, digital marketing channels
Responsibilities
Direct large-scale marketing strategy, shape integrated marketing across channels, oversee customer databases and analytics, lead and develop marketing directors and managers, partner with executive leaders to align initiatives
Seniority
Executive, strategic leadership