Integrated Marketing Manager II - Power Utilities
Core
Develop and implement integrated marketing strategies, demand generation, and content programs to drive awareness and growth for nVent's electrical connection solutions in power utilities, renewables, and industrial markets.
Role type
Senior Integrated Marketing Manager (B2B)
Builds
Integrated vertical marketing programs, demand generation campaigns, thought leadership content, and sales enablement tools for power utilities and industrial clients.
Domain
Industrial manufacturing / Electrical infrastructure / Power utilities
Deliverable
product features
Required skills
Integrated marketing strategy, demand generation, B2B marketing, content strategy, CRM/marketing automation, global program coordination, campaign analytics
Preferred skills
Industrial manufacturing experience, technical B2B market knowledge, electrical infrastructure domain expertise
Technologies
Salesforce, Marketo
Responsibilities
Develop annual marketing plans, lead demand generation initiatives, own vertical-specific content strategies, manage trade shows and industry programs, collaborate on digital web experiences, analyze campaign performance metrics
Seniority
Senior, hands-on IC