Demand Generation Manager
Core
Lead integrated marketing campaigns to drive acquisition and adoption for the Snowflake platform in the EMEA region.
Role type
Demand Generation Manager
Builds
Integrated marketing campaigns (webinars, labs, content, paid ads) to convert prospects into sales opportunities
Domain
B2B SaaS / Data Cloud
Deliverable
product features
Required skills
Integrated campaign strategy, multi-channel execution, data-driven optimization, project management, content creation, martech proficiency, AI workflow implementation
Preferred skills
B2B SaaS marketing experience
Technologies
Marketo, Salesforce, ON24, AEM
Responsibilities
Own EMEA Demand Generation Plan from awareness to pipeline; Execute and optimize multi-channel campaigns; Analyze performance data to improve ROI; Implement testing methodologies to accelerate growth
Seniority
Mid-level, hands-on IC
