Marketing Enablement Lead – Planning & Process Innovation
Core
Build, configure, and manage Adobe Workfront workflows and automations to streamline marketing intake, optimize resource allocation, and drive operational efficiency.
Role type
Senior IC Marketing Operations & Process Innovation Lead
Builds
Marketing operational workflows, automation pipelines, and data-driven process improvements
Domain
Financial Services / Marketing Operations / Workflow Automation
Deliverable
production ML models | product features | dashboards & analysis | infrastructure
Required skills
Adobe Workfront expert, workflow design, automation (Fusion), data analysis, process optimization, stakeholder communication, project management
Preferred skills
Adobe Workfront certification, marketing operations experience, familiarity with CRM/DAM systems
Technologies
Adobe Workfront, Fusion automation, CRM systems, digital asset management platforms
Responsibilities
Build and manage Workfront workflows and automations; leverage system data to identify bottlenecks and optimize throughput; identify inefficiencies and recommend scalable solutions; translate complex data into actionable narratives for stakeholders; manage competing priorities and tight deadlines in a fast-paced environment
Seniority
Senior, hands-on IC
