CareerPlan

Sales Manager (AFH)

Selangor, MYFull-time2026-10-28 → 2026-11-10

Core

Develop and execute B2B sales strategies for the Away-From-Home (AFH) sector to achieve revenue targets and expand market presence.

Role type

B2B Sales Manager

Builds

Sales revenue and market share in the AFH sector (HORECA, Food Service, Healthcare, Institutional, Industrial Manufacturing)

Domain

Consumer Goods / Away-From-Home (AFH)

Required skills

Strategic sales planning, business development, key account management, market research, contract negotiation, sales forecasting, cross-functional collaboration

Preferred skills

Strong business acumen, analytical abilities, problem-solving, ability to travel

Technologies

CRM systems, sales reporting tools

Responsibilities

Develop and implement strategic sales plans to achieve AFH sales targets; Identify and cultivate new business opportunities within the AFH market segment; Manage and grow relationships with existing key accounts and distributors; Conduct market research to identify trends and customer needs; Prepare and present sales forecasts, reports, and budgets to senior management; Negotiate and close sales contracts; Collaborate with marketing, product development, and supply chain teams

Seniority

Mid-level, hands-on IC