Digital Marketing / Communications Manager
Core
Supporting the strategy, execution, and continuous optimization of digital marketing and communications programs across a diverse portfolio of platforms to drive brand visibility, customer engagement, and revenue growth.
Role type
Senior IC Digital Marketing / Communications Manager
Builds
Integrated internal and external communications strategies and multi-channel digital marketing campaigns
Domain
Automotive industry + Digital Marketing & Advertising
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Campaign lifecycle management, Multi-channel campaign execution, Project management, Budget forecasting and pacing, Performance analysis and reporting, Cross-functional collaboration, Mentorship and team development, Platform expertise (Google Ads, Meta, YouTube, TikTok, CTV), Process improvement
Preferred skills
Strategic planning, Influencing without direct authority, Building workflows and playbooks, Analytical mindset
Technologies
Google Ads, Meta, YouTube, TikTok, CTV, Microsoft Office Suite
Responsibilities
Plan, execute, and optimize digital marketing campaigns across multiple platforms; Manage campaign budgets, forecasting, and performance to maximize ROI; Develop and execute internal and external communication strategies; Mentor team members and support onboarding; Analyze campaign performance and deliver actionable reporting to leadership; Partner with cross-functional teams to ensure seamless execution.
Seniority
Senior, hands-on IC with mentorship responsibilities