Vice President, Growth Marketing
Core
Lead global growth marketing strategy, ABM, and AI-forward initiatives to drive pipeline, bookings, and revenue for enterprise software.
Role type
VP of Growth Marketing (Strategic Leadership)
Builds
Global growth marketing organization, repeatable go-to-market plays, AI-enabled marketing workflows
Domain
Enterprise Software / B2B Marketing / Account-Based Marketing (ABM)
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
B2B marketing leadership, ABM strategy, enterprise buying cycle expertise, cross-functional GTM alignment, AI in marketing, executive partnership, MarTech oversight, global team leadership, commercial judgment, data-driven decision making
Preferred skills
Experience with AI agents, operating model transformation, scaling high-value use cases
Technologies
MarTech platforms, AI agents, analytics tools, data platforms
Responsibilities
Set global growth marketing strategy and hold organization accountable for revenue outcomes; Lead large global multidisciplinary team including ABM, insights, analytics, and performance; Partner with Sales and Product on ICP, segmentation, and priority growth plays; Champion AI adoption and integrate AI into go-to-market solutions; Advise executive team on market opportunities and growth investments; Build trusted relationships across functions to remove execution barriers
Seniority
Executive (VP), hands-on strategic leadership