Marketing Data Operations Analyst
Core
Marketing Data Operations Analyst serving as a technical expert and advisory partner to EMEA marketing stakeholders, translating complex data into actionable insights for campaign and strategic decisions. (via careerplan.io/jobs/R19724-1-marketing-data-operations-analyst-at-zoom)
Role type
Senior Marketing Data Operations Analyst
Builds
Segmentation models, database management frameworks, and recurring insight outputs (audience health readouts, engagement trends) for Enterprise Marketing.
Domain
B2B/B2C Marketing, Data Operations, CRM, and Marketing Automation
Required skills
SQL, CRM systems (Salesforce), Marketing Automation (Pardot/Marketing Cloud), CDP platforms (Data Cloud), Data Warehousing (Snowflake), BI tools (Tableau), Data Quality Management, Audience Segmentation, GDPR Compliance, Stakeholder Advisory
Preferred skills
None explicitly stated
Technologies
Salesforce, Pardot, Marketing Cloud Account Engagement, Data Cloud, Snowflake, Tableau
Responsibilities
Analyze audience and database performance metrics to inform EMEA marketing strategy; Develop recurring insight outputs including audience health readouts and segmentation summaries; Identify gaps and inefficiencies in segmentation logic and data quality to drive continuous improvement; Create and manage audience segments aligned to regional objectives; Ensure compliance with privacy regulations including GDPR; Collaborate with cross-functional teams to maintain database accuracy; Deliver enablement sessions to improve stakeholder utilization of the marketing database.
Seniority
Senior, hands-on IC