SRM Lead - Pet Nutrition
Core
Lead strategic revenue management capabilities for profitable category growth in the pet nutrition market, focusing on pricing strategy, price pack architecture, trade investment, and mix optimization.
Role type
Senior Strategic Revenue Management (SRM) Lead
Builds
Pricing strategies, price pack architectures, trade investment plans, and product mix targets for the pet nutrition portfolio.
Domain
FMCG / Consumer Packaged Goods (Pet Nutrition)
Deliverable
product features
Required skills
Strategic revenue management, pricing strategy, price pack architecture, trade investment management, product mix optimization, trade promotion strategy, trade promotion analysis, P&L impact analysis, stakeholder influence, project management
Preferred skills
Promotional implementation, promotional systems/tools (TPM IT systems), scenario planning
Technologies
TPM IT systems, Funds Management systems, Demand Planning systems
Responsibilities
Lead development of market portfolio pricing strategy and annual pricing plans; Drive 'Mix for Growth' by optimizing portfolio Product Mix plans; Lead development of Portfolio TP strategy for profitable growth; Drive continuous TP investment productivity improvements and optimized Trade ROI; Drive Trade ROI Capabilities and understanding of promotions; Lead project management for business transformation projects related to Sales/Revenue Management.