SRM Lead - Pet Nutrition
Core
Lead strategic revenue management capabilities for Mars Pet Nutrition China, focusing on pricing strategy, price pack architecture, trade investment, and mix optimization to drive profitable category growth.
Role type
Senior Strategic Revenue Management (SRM) Lead
Builds
Pricing strategies, price pack architectures, trade investment plans, and product mix targets for the pet nutrition portfolio.
Domain
FMCG / Pet Nutrition / Strategic Revenue Management
Required skills
Strategic revenue management, pricing strategy, price pack architecture, trade investment management, product mix optimization, trade promotion strategy, trade promotion analysis, trade promotion implementation, trade promotion systems/tools, commercial acumen, financial analysis, stakeholder influence, project management
Preferred skills
Trade promotion implementation, trade promotion systems/tools
Technologies
TPM IT systems, Funds Management, Demand Planning
Responsibilities
Lead development of market portfolio pricing strategy and annual pricing plans; Drive 'Mix for Growth' by optimizing portfolio Product Mix plans; Lead development of Portfolio TP strategy for profitable growth; Drive continuous TP investment productivity improvements and optimized Trade ROI; Drive Trade ROI Capabilities and understanding of promotions; Lead project management for business transformation projects related to Sales/Revenue Management.
Seniority
Senior, hands-on IC with leadership responsibilities