Senior Manager, Customer Retention
Core
Drive revenue and growth by developing strategies to increase member retention, renewal performance, and lifetime value (LTV) for the DentalPlans.com member base.
Role type
Senior Manager, Customer Retention
Builds
CRM platform lifecycle and renewal communications strategy, retention performance analytics, and multi-channel campaigns
Domain
Healthcare technology / Dental practice management
Required skills
Customer retention strategy, CRM platform management (HubSpot, Salesforce), segmentation and personalization, retention forecasting, cross-functional partnership, team management, data analytics, cohort analysis, health scoring
Preferred skills
Subscription mechanics expertise, Master's degree
Technologies
HubSpot, Salesforce, Microsoft Excel, Outlook, PowerPoint, Word
Responsibilities
Own retention strategy and revenue targets tied to voluntary member renewal; manage CRM platform segmentation and personalization logic; translate data into leadership-ready recommendations; build and maintain renewal revenue forecasts; direct multi-channel campaigns across the member journey; synthesize voice-of-customer signals and partner with Product and Contact Center teams
Seniority
Senior, hands-on IC with management responsibilities
