Regional Marketing Manager DACH
Core
Regional Marketing Manager for Germany, Austria, and Switzerland driving brand awareness, pipeline generation, and customer engagement.
Role type
Regional B2B Marketing Manager
Builds
Multi-channel campaigns, field marketing programs, regional events, and ecosystem partnerships for DACH customers.
Domain
B2B SaaS (Finance, Risk, Sustainability)
Deliverable
product features
Required skills
B2B demand generation, field marketing, regional GTM strategy, cross-functional collaboration, account strategy, market insights analysis, brand alignment
Preferred skills
B2B SaaS integrated marketing, marketing automation platforms, CRM systems (Salesforce), data-driven analytical mindset
Technologies
Salesforce, marketing automation platforms
Responsibilities
Tailor campaign specifications and execution plans for DACH GTM strategy; Collaborate with Demand Generation and Digital Media teams to execute multi-channel campaigns; Partner with Sales to build targeted account strategies and deliver pipeline goals; Execute field marketing programs, regional events, and partnerships; Engage with B2B industry associations and executive communities; Gather customer feedback to refine messaging; Monitor market dynamics and campaign metrics to optimize performance.
Seniority
Mid-Senior, hands-on IC