Senior Associate, Paid Search
Core
Manage and optimize client paid search campaigns on Google and Bing to meet marketing goals and deliver insights.
Role type
Senior Associate, Paid Search
Builds
Large-scale client marketing campaigns and tests
Domain
Digital marketing, Paid Search
Required skills
Campaign optimization, Bid management, Keyword strategy, Targeting strategies, Media plan creation, Performance analysis, Excel/Google Sheets proficiency, Client communication
Preferred skills
Digital marketing experience, Analytical problem-solving
Technologies
Google Ads, Bing Ads, Excel, Google Sheets
Responsibilities
Manage daily campaign budgets and bid strategies, Execute retail and traditional search campaigns, Assist with media plan creation, Interpret performance reports for actionable insights, Attend internal and external client/vendor calls, Collaborate across client teams
Seniority
Senior, hands-on IC