Performance Marketing Manager
Core
Own full-funnel digital activation strategy for Samsung Turkey, bridging brand awareness to conversion and loyalty.
Role type
Senior Performance Marketing Manager (Account Lead)
Builds
Cohesive end-to-end user journeys across Google, Meta, TikTok, Snapchat, and Programmatic environments.
Domain
Digital Media / Performance Marketing / Consumer Electronics
Required skills
Full-funnel strategy, Multi-platform campaign orchestration, Audience data strategy, Client account management, Budget pacing & forecasting, Team leadership, Data storytelling, Attribution modeling, GA4, Adobe Analytics
Preferred skills
Consumer electronics/tech account experience, SA360/DV360 expertise, Product launch management
Technologies
Google Ads, Meta Ads Manager, TikTok Ads Manager, Snapchat Ad Manager, DV360, Google Analytics 4, Adobe Analytics, Excel
Responsibilities
Design and execute holistic full-funnel digital media strategies; Manage large-scale client budgets and pacing; Lead a team of performance specialists; Deliver advanced tracking infrastructure and attribution modeling; Serve as strategic advisor to Samsung Turkey brand teams.
Seniority
Senior, hands-on IC with team leadership