Digital MKT Growth Coordinator
Core
Execute and optimize Digital Marketing, CRM, and Revenue Operations strategies to drive demand generation, commercial conversion, and revenue growth through data-driven management and funnel automation.
Role type
Digital Marketing Growth Coordinator
Builds
End-to-end commercial funnel, demand generation, and revenue growth initiatives
Domain
B2B/B2C Payments and Global Commerce
Required skills
CRM management (Salesforce, Marketo), Digital Marketing strategy, Revenue Operations, Data analytics (Google Analytics, GTM, Dashboards), SEM, Content Marketing, Lead Scoring, Omnichannel flows
Preferred skills
Lead scoring and funnel conversion measurement, Automated nurturing flows, Metrics knowledge (CPL, CAC, ROAS), Sales communication tools (WhatsApp Business, Slack, Teams, Sprout, Zapier)
Responsibilities
Execute digital marketing strategies aligned with business goals, Propose continuous improvements based on data and market trends, Act as a liaison between Marketing, Sales, and TeleSales, Drive Revenue Growth initiatives (acquisition, retention, cross-selling, upselling), Manage commercial KPIs in Salesforce, Automate user journeys and email nurturing
Seniority
Mid-level, 5+ years experience