Senior Category & Brand Growth Manager
Core
Local business leader for a top category in Ukraine, driving commercial excellence, brand growth, and market share expansion.
Role type
Senior Category & Brand Growth Manager
Builds
Annual business plans, media plans, in-store execution standards, and joint business plans with key customers.
Domain
FMCG / Consumer Goods / Ukraine
Required skills
Category management, Key Account Management, Trade Marketing, consumer insights, channel dynamics, strategic planning, negotiation, data analysis, risk mitigation
Preferred skills
Multinational collaboration, consultative selling, cross-functional project management
Technologies
N/A
Responsibilities
Develop and execute comprehensive annual business plans; define communication priorities and shape media plans; implement in-store display and merchandising standards; manage and optimize trade budgets; drive Enhanced Business Planning (EBP) cycles; influence regional Central Europe strategies.
Seniority
Senior, hands-on IC