Account Manager, Roundel - Health & Beauty
Core
Account Manager driving business growth for Roundel clients through multi-channel, integrated digital media planning and strategy.
Role type
Senior Account Manager, Media Planning & Strategy
Builds
Integrated media plans and campaign proposals for high-level annual planning
Domain
Digital advertising, media buying, retail marketing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Digital media planning, media mix allocation, ad serving platform expertise, strategic consulting, stakeholder management, industry trend analysis, cross-functional collaboration, campaign execution, partnership building
Preferred skills
Experience with Operative One, DCM, DFP, creative direction articulation, rapid problem solving
Technologies
Operative One, DCM, DFP, ad serving platforms
Responsibilities
Develop multi-channel integrated marketing approaches for Roundel clients; author client campaign proposals including audience strategies and media mix allocations; consult with internal partners on category trends and marketing needs; present strategic recommendations and media tactics to clients; stay updated on retail and digital advertising trends to elevate service levels; partner with cross-functional teams to execute effective results
Seniority
Mid-Senior, hands-on IC