Account Strategist
Core
Internal sales representative conceiving, managing, and executing online marketing initiatives and advertising programs to drive revenue pre- and post-sale.
Role type
Account Strategist
Builds
Online marketing initiatives and advertising programs
Domain
Digital advertising and media planning
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
media planning, campaign execution, cross-functional coordination, contract management, data analysis, strategic problem solving
Preferred skills
project management, digital advertising experience
Technologies
MS Office (Excel, Word, PowerPoint, Outlook), databases
Responsibilities
Respond to RFPs and develop media plans; execute and implement advertising campaigns; coordinate with Ad Product and Creative teams; monitor campaign pacing and performance; update contract management systems; create wrap decks for clients.
Seniority
Mid-level, hands-on IC