Paid Search Analyst
Core
Execute paid search tactics and build campaigns for 4,000+ storage facilities across the country.
Role type
mid-level paid search analyst
Builds
paid search campaigns, ad groups, and keyword structures for new stores
Domain
digital advertising / storage logistics
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Google Ads, Bing Ads, Excel (VLOOKUP, SUMIFS, pivot tables), campaign building, ad copy testing, budget pacing, data analysis, reporting
Preferred skills
Bachelor degree
Technologies
Google Ads, Bing Ads, Excel
Responsibilities
Launch new paid search campaigns weekly, execute ad copy and bidding tests, monitor account health and performance, manage creatives for paid search and paid media, track daily/weekly spend pacing, process vendor invoices, analyze keywords and search queries to refine targeting, provide regular reports on KPIs and competitor metrics
Seniority
Junior to Mid-level, hands-on IC