Area Sales Specialist
Core
Drive capital and service sales opportunities for medical technology products across an assigned region, managing the pipeline from identification to close.
Role type
Area Sales Representative (ASR)
Builds
Capital equipment sales, service agreements, upgrades, and trade-ins for hospital clients
Domain
Medical Technology / Healthcare
Required skills
Business acumen, Data competency, Microsoft Excel, CRM systems (Salesforce), Negotiation, Relationship building, Problem solving, Cross-functional collaboration
Responsibilities
Manage capital and service sales opportunities from identification through quote, negotiation, purchase order, and close; Partner with field sales teams to develop account strategies and prioritize opportunities; Develop customer quotes and proposals for capital equipment, service agreements, upgrades, and trade-ins; Analyze customer needs, account history, installed-base information, pricing, contracts, and sales data to identify and advance opportunities; Support pricing discussions and customer negotiations while navigating complex hospital purchasing and approval processes; Maintain accurate sales opportunities, pipeline stages, forecasts, close dates, and customer activity within Salesforce; Monitor regional pipeline and sales performance to identify opportunities, risks, and areas requiring follow-up; Proactively engage customers to advance capital purchases, service opportunities, renewals, upgrades, and other sales opportunities; Partner with Pricing, Contracts, Finance, Legal, Customer Service, Sales Operations, Service, Marketing, and other internal teams to resolve barriers and support successful transactions; Identify opportunities within the existing customer base for equipment replacement, upgrades, service growth, and account expansion; Qualify and follow up on customer inquiries and sales leads and convert qualified interest into actionable opportunities; Serve as a resource to field sales teams on quoting, capital and service processes, commercial systems, and opportunity management; Support sales initiatives, process improvements, reporting, training, and other projects that improve commercial execution