Manager, B2B Marketing
Core
Lead B2B marketing strategy and execution for Mastercard's Commercial and New Payment Flows (CNPF) business in the US, supporting sales teams to close opportunities in Corporate Solutions, Transfer Solutions, and SMEs.
Role type
Manager, B2B Marketing
Builds
Marketing campaigns, thought leadership content, and event experiences for B2B enterprise sales.
Domain
Financial services / Payments
Deliverable
product features
Required skills
B2B marketing strategy, Account-Based Marketing (ABM), data analysis, cross-functional collaboration, project management, Microsoft Office, AI tools
Preferred skills
Payment technologies background, B2B sales organization experience, marketing platforms expertise, event and experiential marketing, media planning
Responsibilities
Develop and execute smart marketing strategies to drive awareness and conversion; analyze performance data to optimize approaches; collaborate with product, sales, and agency partners to ensure seamless execution.
Seniority
Manager, hands-on IC
